It is impossible to under-estimate the importance of an effective recruitment website: Corporate career websites are a cost-effective source of candidates for HR departments, often introducing the most and pro-active and valuable applicants. Similarly, agencies and other recruitment brands build their recruitment strategy around their online offering.
A good job advert is crucial to attract the right candidates to apply. Here we offer some constructive tips for writing the perfect job description. Even in tough economic times, good candidates are at a premium. It's important, therefore, to ensure that in any job description you are selling your company and promoting your employer brand.
REWORK by Jason Fried, David Henemeir Hansson 2010